Changing the Story of Cognitive Health

We say it all the time in passing – ‘I must be losing my mind.’ But for the millions of people who are living with mild cognitive impairment or dementia, it’s an existential threat. Today it’s estimated that over 42% of Americans over age 55 will eventually develop dementia, with no cure in sight. For the ‘do something’ generation of Baby Boomers and the people who love them, it’s unthinkable that their only recourse is to surrender to the inevitable fading and long goodbye.